Our Team

Owners Sal & Lisa

 

Sal De La Fuente started working at the age of 16 in a local jewelry store in downtown Corpus Christi, and for him that was the beginning of his long lasting successful career. It was then at the tender age of sixteen that Sal realized what his passion in life was, the jewelry industry. In 1990, only six years after graduating high school, Sal decided to break out into the wholesale industry with his new bride Lisa and go solo with his career. In that year he landed Zales, a national jewelry chain, as an account for jewelry repair.

That moment was the kick start for Sal, and from there his list of clients only increased, “At one point in my career I was doing about 15 local and national chain jewelry stores repair work”, states Sal. A list of his A-list clients since the boom of his career include the late tejano singer, Selena, Record producer A.B. Quintanilla, Musician Bruno Mars, Emmitt Smith, Johnny Canales, Jimmy Gonzalez of Mazz, and Congressman Solomon P. Ortiz just to mention a few. So what makes Sal such a great successful jeweler, well we believe it truly is his business philosophy, “The Golden Rule,” states Sal, “to treat others the way you would like to be treated. We’ve trained our staff to always greet our clients with a big smile and a warm hello. And we want our customers to feel like family.”

"I always say, I have never had to work a day in my life, because I do what I love everyday." -Sal

  • Liam the Lion

    Team Mascot

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